Fixating on the idea that the ONLY solution your brand needs is a viral video can cause you to miss out on even greater opportunities that might be readily available to you that you just can’t yet see.
outdoor the fuck out of this city
Security camera clips that make the news usually show bad things, but Coke decided to “look at the world a little differently” in this heartwarming viral video. They found security camera footage from around the world showing happy moments: people stealing kisses instead of possessions, dealing potato chips instead of drugs, and offering car assistance rather than road rage. [x]