Excellent media usage by the agency representing IFC.
Security camera clips that make the news usually show bad things, but Coke decided to “look at the world a little differently” in this heartwarming viral video. They found security camera footage from around the world showing happy moments: people stealing kisses instead of possessions, dealing potato chips instead of drugs, and offering car assistance rather than road rage. [x]
(Source: agronlife)
Coca Cola Security Cameras, such an awesome video! Watch it. (by Acumulable)
“Creativity is the ability to take things and combine them in an unusual way that makes things better. If it does not make things better, it is not creative, It is just different.”
Fredrik Härén, Author of the Idea Book
speaking at CreativeMornings/Singapore(*watch the talk)
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Cannes Film Festival 2013
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